|
Program Info
|
The Ellis MBA program offers courses developed in association with five of the world's top business schools: Columbia, Stanford, University of Chicago, Carnegie Mellon and The London School of Economics. In the Marketing specialization, students study the essentials of developing marketing plans, managing product development and marketing communications, and identifying new marketing opportunities provided by the Internet. Course areas in this specialization include: Implementing Marketing Strategy, Managing Innovation, International Marketing, and Principles of Internet Marketing.
|